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CCA 2013 Annual Keynote Address, Business Meeting and Optional Workshop

Wed Jun 12, 2013 8:30 AM

CCA's 2013 Annual Keynote Address & Business Meeting

"Five Trends Shaping the Future of Work"

New This Year: Optional Workshop Registration

Dr. Bob Nelson, Ph.D., Nelson Motivation, Inc.

Keynote: Five Trends Shaping the Future of Work

Dr. Bob NelsonMuch has been said about the need for HR to play an integral role in the strategic leadership of their organization with the executive team.  This need is no longer an option in any organization.  The emerging Human Resources trends will now dominate the competitive success of every organization.  In this session, leading authority and international best-selling author, Dr. Bob Nelson will share his research and insights on the emerging workforce trends as described in his latest book 1501 Ways to Reward Employees (the new edition of 1001 Ways to Reward Employees that sold 1.6 million copies).  The trends that will be presented are:
  • The Pending Shortage of Skilled Workers
  • The Rise of the Millennial Generation
  • The Expansion of Contingent Workers
  • The Evolving Role of Virtual Employees
  • The Globalization of the Labor Market
Dr. Nelson will present current research and data about the above trends and specifically address what HR professionals need to do to help create a sense of urgency in leading their executive team to proactively address these issues before they become problems for the organization and its ability to compete.  Attendees will leave with a broader perspective on the leading labor trends impacting human resources and practical strategies for addressing those trends in their workplace.

Following the presentation, Dr. Nelson will be on-hand to sign copies of his new book, 1501 Ways to Reward Employees. All attendees will receive a free copy of this book with their registration to the Keynote presentation.


The presentation will be preceded by a full hot breakfast and networking from 8:30-9 a.m., followed by a brief CCA Business Meeting from 9-9:30 a.m.

Following the book signing, a separate Workshop, "Strategies for a More Engaged Workforce," will be offered from 11:30 a.m. - 1 p.m. A separate registration and fee is required to attend the Workshop. You must register to attend the Keynote Address to attend the Workshop.

Workshop: Strategies for a More Engaged Workforce

Most employees today feel overworked and under-appreciated and the Great Recession has added to this burden. During times of change when we are asking them to do more with less, they report feeling less valued and more stressed for their efforts than ever before. Based on his award-winning book (named as the #1 Business Book of 2009): Keeping Up in a Down Economy: What the Best Companies do to Get Results in Tough Times, Bob Nelson, Ph.D., will expand your thinking of how best to leverage the potential of your staff - even with little time, resources or budget. This session will focus on core researched-based elements found in strong cultures of engagement that inspire employees to new levels of performance and help to create an exciting, positive work environment and competitive people advantage for the organization even in tough, challenging and recessionary times. Based on recent engagement research, six dimensions will be presented with examples that any manager/organization can implement to create a more motivating work environment for their employees today:

  • Create a Clear and Compelling Direction
  • Direct, Open and Honest Communication
  • Involve Employees and Encourage Initiative
  • Increase Employee Autonomy, Flexibility and Support
  • Continued Focus on Career Growth and Development
  • Recognize and Reward High Performance

Dr. Nelson will show how these elements can be brought to bear through specific techniques and applications, drawing upon his own research and doctoral work as well as experience in working with hundreds of organizations on the topic. He will show how the best companies take a focused and long-term strategic view of their employee resource that systematically integrates the engagement practices into the daily work practices of its managers, identifying and acting on opportunities in timely and specific ways. This session will be filled with specific real-life examples and techniques that can be immediately applied back on the job by attendees to systematically leverage, build and sustain a culture of engagement in their workplace.


Annual Meeting Sponsors

Marketing Innovators Logo

Contact CCA if your company is interested in supporting the 2013 Annual Keynote Address & Business Meeting through sponsorship.



8:30 - 9 a.m. Registration, Networking & Full Breakfast Service
9 - 9:30 a.m. CCA Business Meeting, Election of Directors
9:30 - 11 a.m. Keynote Presentation: Five Trends Shaping the Future of Work
11 - 11:30 a.m. Book Signing, Networking and Break
11:30 a.m. - 1 p.m. Workshop: Strategies for a More Engaged Workforce
Note: You must select the Keynote, Business Meeting, and Workshop registration option to attend this session. A boxed lunch will be served.


About Dr. Bob Nelson

Dr. Bob Nelson is considered one of the leading authorities on employee recognition, motivation and engagement.  He is president of Nelson Motivation Inc., a management training and consulting company that specializes in helping organizations improve their management practices, programs and systems and has worked with 3/4s of the Fortune 500.  He is co-founder of Recognition Professionals International and worked closely with Dr. Ken Blanchard, “The One Minute Manager” for ten years.

Dr. Bob has sold 4 million books on management and employee motivation, including 1001 Ways to Reward Employees now in a new
edition entitled 1501 Ways to Reward Employees.  He also authored 1001 Ways to Energize Employees, The 1001 Rewards & Recognition Fieldbook, The Management Bible, Keeping Up in a Down Economy, and Ubuntu! An Inspiring Story About an African Tradition of Teamwork and Cooperation.

He has appeared extensively in the national media including CBS’ 60 Minutes, CNN, MSNBC, PBS, NPR, and has been featured in The New York Times, The Wall Street Journal, The Washington Post, The Chicago Tribune, Fortune, BusinessWeek and Inc. magazines to discuss how to best motivate today’s employees.

He received an MBA in organizational behavior from UC Berkeley and earned his PhD in management with Dr. Peter Drucker, “The Father of Modern Management,” at The Peter F. Drucker Graduate Management School of the Claremont Graduate University in Los Angeles. He teaches organizational behavior for the Rady School of Management at the University of California in San Diego.

Registration & Price


New Member Special

If you are not currently a CCA member, this is the time to join! Register to attend this event as a non-member, select the optional CCA membership fee, and you will receive one year of Regular Membership in CCA for $40 - an $80 value. Offer only valid on new memberships.


Select the registration link at the bottom of this page for online registration. Webinar registration is not available for this event. All registrants will receive the new book, 1501 Ways to Reward Employees.

Keynote Address registration includes breakfast and book.

Keynote Address/Workshop registration includes breakfast, book and lunch.

Registration fees are:

  • $85 for CCA Members Keynote Address
  • $125 for CCA Members Keynote Address and Workshop
  • $130 for Non-Members Keynote Address
  • $180 for Non-Members Keynote and Workshop

Optional CCA Membership:

  • $40 (regular price is $80)

Recertification Approval

WorldatWork Society Logo"Five Trends Shaping the Future of Work" and  "Strategies for a More Engaged Workforce" have been approved for recertification credit for the Certified Executive Compensation Professional (CECP™), Certified Compensation Professional (CCP®), Certified Benefits Professional® (CBP), Global Remuneration Professional (GRP®), Work-Life Certified Professional (WLCP®) and Certified Sales Compensation Professional (CSCP™) designations granted by WorldatWork Society of Certified Professionals. Please note that the CECP and CSCP designations require a minimum number of credits from executive and sales compensation-related activities. For more information on recertification, visit the WorldatWork Society recertification webpage at

Location: Drinker Biddle & Reath, 191 N. Wacker Dr., Suite 3700, Chicago, IL 60606  Get directions

For more information:

Contact: CCA Staff
Phone: 630.941.3230

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